用户获取专家（User Acquisition Specialist）工作年限要求： 1-3
Responsibilities
● Plan and manage User Acquisition campaigns for multiple games and/ or apps
● Analyze the performance of our campaigns, identify the most relevant signals, and
increase the ROAS of our games and apps
● Work closely with our Product and Creative teams to coordinate efforts and share
feedback
● Oversee the execution of digital marketing strategies, User Acquisition campaigns,
and in app promotional activities, ensuring alignment with company objectives
● Deepen your UA expertise and share best practices with other teams to keep our
organization at the forefront of growth innovation
Requirements
● Bachelor’s degree and above in Marketing or related majors
● 1 2 years of related work experience in mobile application or gaming industry, ideally
with a background in performance marketing, ASO and paid acquisition
● Experiencing running ROAS campaigns on mobile games and/or apps
● Familiar with the common user acquisition platforms (Facebook Ads, AdMob,
AppLovin, TikTok, DSPs, etc.) and MMPs (Appsflyer, Adjust, etc.)
● You’re a hacker: you’ve already tried innovative organic/ viral tactics
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